Manhasset Row New Stores That Opened This Year

For most of the last decade, the eastern end of the Miracle Mile felt like a stretch you drove past on your way to the Americana. Investor's Bank on one side, a Talbots and a Barnes & Noble anchoring the middle, a few storefronts changing hands without anyone quite noticing.

That stretch has a new name now, and in the last nine months it has picked up four tenants that change what a Tuesday errand run through Manhasset looks like.

The strip, in the order it filled

Manhasset Row is the 1575 to 1595 Northern Boulevard block, redeveloped by AJM Real Estate after the firm acquired the two adjacent parcels in 2021. The retail building at 1575 Northern Blvd. traded for roughly $3.572 million and the larger 1577 to 1595 strip for about $7.625 million, per Long Island Business News reporting cited in Long Island Press. The center is now fully leased. Here is the sequence, with dates worth remembering if you are trying to explain to a houseguest what is where:

1. Sweetgreen, 1593 Northern Blvd., opened Nov. 25, 2025. It is the chain's fourth Long Island location, joining Garden City, Woodbury, and Huntington Station.
2. LaserAway, 1595 Northern Blvd., opened Jan. 12, 2026. The Beverly Hills-headquartered aesthetic dermatology company already had two Long Island offices in Garden City and Woodbury before this one.
3. Visual Comfort & Co., opened Feb. 2, 2026. The Houston-based decorative and architectural lighting brand chose Manhasset Row for its first Long Island store, which matters if you have ever tried to shop light fixtures locally without driving to the city.
4. Joe & The Juice, 1579 Northern Blvd., held its Long Island grand opening on Sunday, July 19, 2026, in a 2,249-square-foot space next door to Sweetgreen. The Danish chain, founded in Copenhagen in 2002, operates more than 500 locations across 20-plus markets and 32 stores in New York City, but until this summer had none on Long Island.

Four openings in eight months, in a row of storefronts that were mostly under construction the summer before last. That is not a coincidence of timing. It is a leasing strategy that reads clearly once you look at the full co-tenant list.

Reading the tenant mix

Sit with the neighbors for a minute. Barnes & Noble. Talbots. Pure Barre. La Coquille. T-Mobile. Investor's Bank. Add Sweetgreen, LaserAway, Visual Comfort, and Joe & The Juice, and the pattern is not about luxury at all. It is about weekly use.

RIPCO, the leasing broker on the site, was direct about the intent. Jason Sobel, who represented Joe & The Juice and the Manhasset Row landlord, described the location as chosen for an "active, health-forward" community with co-tenants that emphasize wellness and convenience.

That is worth translating for a Manhasset homeowner. The Americana half-mile west of here still sells the goods you plan a trip around. Manhasset Row is being tenanted for the errands you run without thinking. A salad and a coffee before pickup. A lighting fixture for the powder room you finally decided to redo. A quick treatment appointment slotted between a Pure Barre class and a stop at the bank. The redevelopment is not competing with the Americana. It is filling in the daily-life gap that has always sat between the Americana and the residential streets running north toward the harbor.

The Joe & The Juice moment, in one detail

If you want a single anecdote that captures how this stretch has changed, it is buried in Long Island Press's coverage of the July grand opening. A visitor from Michigan, in town on business at a nearby medical office, stopped in for a sandwich and was, in his own words, surprised.

"I've been to Joe & The Juice in different cities. I'm surprised to learn this is the only location on Long Island."

For a resident, that comment lands differently than it might for a tourist. It is a reminder that Manhasset now carries the kind of tenant a business traveler from Michigan expects to find on the way to a meeting. Fifteen years ago the same conversation would have happened in a rental car halfway to Roslyn.

What the Americana is doing next door

While Manhasset Row was filling in the daily side of the ledger, the Americana Manhasset itself has been working on the other end of it. The 220,000-square-foot open-air center, at 2060 Northern Blvd., carries roughly 60 retailers as of 2026, and Castagna Realty confirmed in a May 2024 announcement that Hermès is returning to the Americana in Fall 2026 as a company-owned boutique. Hermès had previously occupied space at the center as a franchise until the store closed several years back, so this is a return, not a debut.

The through line is worth naming plainly. In the same twelve-month window, the Miracle Mile is adding a $12 juice cafe and a house-owned Hermès. Both are firsts of their kind on Long Island. Both are landing on the same mile of road. That is a coherent commercial strategy, not two unrelated news items.

A quick reference, if you are trying to keep track

Two of the five are firsts on Long Island. One is a return of a brand that already had a following here. The other two are chains that skipped Manhasset on their earlier Long Island rounds and came back for it now.

What changes for a resident

A few practical shifts worth acknowledging, because this is the sort of thing you only notice after a month of driving past.

Parking pressure on the Manhasset Row side has clearly increased on weekday mornings, especially in the window between school drop-off and mid-morning class times at Pure Barre. AJM's redevelopment did reconfigure parking and vehicular circulation on the site, and that helps, but the lot reads full more often than it used to.

The Sweetgreen and Joe & The Juice pairing has produced the outcome you would expect. The two storefronts sit next to each other at 1593 and 1579, and by late July the sidewalk between them at lunchtime looked less like a suburban strip and more like a small piece of Third Avenue. Whether that is welcome depends on your temperament, but it is now a fact of the block.

Visual Comfort's showroom is the quiet story of the four. It is the kind of resource that changes small renovation projects. Ordering a Chapman & Myers pendant no longer requires a trade account in Manhattan or a two-week lead time from a designer's back office. If you have been putting off replacing the fixture over the kitchen island, that constraint just got smaller.

And the Hermès return, whenever the doors actually open this fall, will complete a lineup at the Americana that already includes Cartier, Chanel, Dior, Louis Vuitton, and Tiffany & Co. The mile has been called Long Island's answer to Madison Avenue for years. This is the year that comparison stops feeling like a stretch.

Where this leaves the mile

If you have lived in Manhasset long enough to remember when the eastern end of Northern Boulevard was mostly a Waldbaum's and a set of low-slung storefronts you passed without looking, the current version of the road is a different animal. The luxury end has never been more concentrated, and the daily-use end finally has tenants that match how residents actually use their weeks.

For a homeowner thinking about what all of this means for the neighborhood over the next few years, the honest answer is that a fully leased Miracle Mile with two first-of-their-kind brands and a Hermès return is the kind of commercial base that tends to hold value in the streets around it. Not because any single store moves a market, but because a stable, tenanted retail spine is what keeps a suburban town feeling like a place people are choosing, not leaving.

If you are weighing what these changes mean for your own house, your timing, or a move within the North Shore, Beth Catrone is glad to talk it through. Let's Connect.